Launched in 2025, Bellaguna is Banyan Group's newest residential brand and a collection of premium homes designed specifically for year-round living. Professionally managed by Banyan Group but operated independently from hotel inventory, Bellaguna gives owners a private, flexible lifestyle with effortless access to resort amenities and curated services. The name combines "Bella" (beauty) with "Laguna," celebrating its origins within Laguna Phuket.